Because it's not a cool restaurant without exposed brickwork.
A name that doesn't give any clues about the type of food they actually serve.
Either made up of two people's names like "Barnaby and George" or a single word selected at random from a dictionary.
Local Data Search / Via localdatasearch.com
A hilarious sign outside for people to Instagram.
Lure them in with a light-hearted chalkboard.
Sophie Gadd/BuzzFeed
Exposed red brickwork.
It's nice for diners to be constantly reminded of the industrial revolution while they eat.
Edward Kimmel / Via Flickr: mdfriendofhillary
Tables that were never meant to be tables.
Old barrels are good because they have no legroom and force the diner to sit sideways or attempt to straddle the thing.
Sophie Gadd/BuzzFeed
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